Search Advertising

Google Ads Management package comparison

We analyze search terms, ads and campaigns and optimize around your goals. Compare the management packages; the advertising budget is agreed separately.

Starter
Google Ads – Starter Package
  • ✅ Setup & configuration of your Google Ads account
  • ✅ Keyword analysis & targeted audience reach
  • ✅ 1–2 Search Network campaigns
  • ✅ 4 ad groups with 6 ad variations
  • ✅ Conversion tracking (forms, calls, WhatsApp)
  • ✅ Weekly performance review & optimization
  • ✅ Creation & maintenance of a negative keyword list
  • ✅ Optimization of your Google Business Profile
  • ✅ Monthly performance report + suggestions for improvement
  • ✅ 1 strategy call per month included

📌 Note: Minimum term of 6 months. Google Ads media budget excluded (recommended: from €300 / month).

€500,00 /month
Scope and term are specified in the package description.
Popular
Plus
Google Ads – Plus Package
  • ✅ 3–5 campaigns: Search, Display & Remarketing
  • ✅ Keyword & search term analysis + negative lists
  • ✅ Segmented targeting (location, demographics, device)
  • ✅ Creation of 10+ ad copies incl. extensions
  • ✅ Conversion tracking with GA4 & Google Tag Manager
  • ✅ Smart Bidding strategies (Target CPA / Max. Conversions)
  • ✅ Dynamic display remarketing with banners
  • ✅ A/B testing (copy, images, audiences)
  • ✅ Bi-weekly performance reports & analysis
  • ✅ Monthly strategy call via Zoom

📌 Note: This package requires a minimum term of 6 months. The monthly advertising costs (Google Ads budget) are not included in the price and are billed directly via the advertising account.

€1.250,00 /month
Scope and term are specified in the package description.
Professional
Google Ads – Professional Package
  • ✅ Performance Max, Shopping, YouTube & Dynamic Remarketing campaigns
  • ✅ Setup & optimization of your Google Merchant Center + product feed
  • ✅ Audience segmentation: cart abandoners, returning visitors, lookalikes
  • ✅ Conversion tracking: revenue, CLTV, ROAS with GA4 & Tag Manager
  • ✅ Smart Bidding strategies: target ROAS, max conversion value
  • ✅ Behavioral analysis: scroll depth, heatmaps, click distribution
  • ✅ A/B testing for creatives, headlines, CTAs
  • ✅ Live dashboard via Google Data Studio
  • ✅ Two strategy calls per month + quarterly analysis
  • ✅ Seasonal campaign planning (Black Friday, Christmas, Sale)
  • ✅ Competitor monitoring: position, budget, ad formats

📌 Note: Minimum term: 6 months. Excl. Google Ads media budget (recommended: €2,500 – €10,000/month)

€2.000,00 /month
Scope and term are specified in the package description.

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