Google Ads – Professional Package

• ✅ Performance Max, Shopping, YouTube & Dynamic Remarketing campaigns
• ✅ Setup & optimization of your Google Merchant Center + product feed
• ✅ Audience segmentation: cart abandoners, returning visitors, lookalikes
• ✅ Conversion tracking: revenue, CLTV, ROAS with GA4 & Tag Manager
• ✅ Smart Bidding strategies: target ROAS, max conversion value
• ✅ Behavioral analysis: scroll depth, heatmaps, click distribution
• ✅ A/B testing for creatives, headlines, CTAs
• ✅ Live dashboard via Google Data Studio
• ✅ Two strategy calls per month + quarterly analysis
• ✅ Seasonal campaign planning (Black Friday, Christmas, Sale)
• ✅ Competitor monitoring: position, budget, ad formats

📌 Note: Minimum term: 6 months. Excl. Google Ads media budget (recommended: €2,500 – €10,000/month)